Pearl today announced it will introduce a new pre-owned marketing platform at this year’s NADA in Las Vegas. Pearl Pre-Owned will exclusively focus on pre-owned profitability with innovative “consumer-centric” vehicle sourcing tools and targeted and efficient marketing modules. The platform seamlessly incorporates and utilizes 6 of Pearl’s most powerful tools; Propensity360, VehicleXchange, ShowroomXpress, Trade-In Concierge, RPM and Pearl Proximity.
Pearl today announced the release of its newly enhanced VehicleXchange™ marketing platform. The highly intelligent automated marketing platform is now integrated with three other Pearl subsidiaries that give it unique and powerful capabilities: ShowroomXpress (SRX), a seamless online to showroom retail platform; Propensity360™, a new proprietary prospect identification engine that enables auto dealers to better understand and target consumers that are “In-Market” to buy or lease a vehicle; and Rapid Proactive Messaging (RPM), a personalized marketing platform that delivers real-time alerts of engaged prospects to dealership personnel for follow up via text, phone or email.
Pearl Launches Mobile Rapid Proactive Messaging Platform for Auto Dealers The first mobile response system that allows sales associates to connect and communicate directly with interested customers from their mobile phones DALLAS, TX, February 7, 2018 — Pearl Technology Holdings, LLC, (Pearl) (www.pearlsolutions.com) today announced the release of Rapid Proactive Messaging (RPM), a personalized marketing … Continue reading “Pearl Launches Mobile Rapid Proactive Messaging Platform for Auto Dealers”
We sat down with Kacey Wernimont, the Internet Manager at Classic BMW, to discuss how VehicleXchange has helped increase their customer retention and generate incremental conquest business. How has VX impacted day-to-day operations at the dealership? KW: It has brought more traffic through our doors. About 65% of our sales are from repeat customers, … Continue reading “Success Story: Classic BMW”
Please send a resume and cover letter to firstname.lastname@example.org to formally apply for this position. CAREER OPPORTUNITY –Pearl Technology Holdings is currently looking for Performance Managers to join our team. A Performance Manager at Pearl will go above and beyond to ensure that our clients realize their full potential through the correct implementation and use of our … Continue reading “Career Opportunity: Performance Manager”
New platform enables auto dealers to better understand and target consumers that are “In-Market” to buy or lease a vehicle DALLAS, October 31, 2017 — Pearl Technology Holdings, LLC, (Pearl) today announced it has expanded its relationship with Experian (www.experian.com) to include information on consumer vehicle buying habits, which enables automotive dealers to precisely target … Continue reading “Pearl integrates Experian propensity scoring platform”